Episode 1049

1049: How to Turn Core Values Into Daily Decision-Making Tools - Heather Crockett

Published on: 20th May, 2026

Core values sound simple until you try to use them to lead a team consistently, especially when things get busy or uncomfortable. In this episode, Kirk Behrendt explains how to turn core values into daily decision-making tools with Heather Crockett, coach at ACT Dental.

You’ll learn how to make values behavioral and observable, build them into your communication rhythms, and use them as a practical filter for hiring, accountability, and tough leadership calls. Listen to Episode 1049 of The Best Practices Show!

Main Takeaways:

  • Core values only work when they drive daily behavior, not when they’re just words on a wall.
  • Values must be actionable and observable so the team can interpret and apply them consistently.
  • “Core values without function” shows up as subjective interpretations, inconsistent culture, and leaders hesitating to hold people accountable.
  • Make each value behavioral by defining what it means, documenting examples of how it shows up, and listing the results when it’s alive and well.
  • Operationalize values by embedding them into hiring, onboarding, daily huddles, weekly team meetings, monthly check-ins, and quarterly planning.
  • Use values as the decision-making filter for real-time issues like scheduling, finances, patient care, and team dynamics to reduce decision fatigue.
  • Hire and evaluate people on two criteria: they get results and they fit your core values, using tools like a Right Person, Right Seat scorecard.

Snippets:

00:00 How to turn core values into daily decision-making tools.

02:10 Why core values matter only if they drive behavior.

03:10 Why vague values (like “excellence” or “integrity”) don’t work as daily tools.

04:30 What “core values without function” looks like inside a practice.

06:10 How to make values behavioral with definitions, examples, and outcomes.

08:00 Using “anti-values” and standout team behaviors to clarify what you want.

10:10 Putting core values into systems and communication rhythms.

12:10 Using huddles and team meetings for value shout-outs and accountability.

18:00 Using core values as a daily decision filter to reduce decision fatigue.

22:10 Heather’s final takeaways on visibility, systems, and reflection.

23:50 BPA tools mentioned: Identifying Core Values, bringing values alive, Right Person Right Seat scorecard.

Guest Bio/Guest Resources:

Heather Crockett is a Lead Practice Coach who finds joy in not only improving practices but improving the lives of those she coaches as well. With over 20 years of combined experience in assisting, office management, and clinical dental hygiene, her awareness supports many aspects of the practice setting.

Heather received her dental hygiene degree from the Utah College of Dental Hygiene in 2008. Networking in the dental community comes easy to her, and she loves to connect with like-minded colleagues on social media. Heather enjoys both attending and presenting continuing education to expand her knowledge and learn from her friends and colleagues.

She enjoys hanging out with her husband, three sons, and their dog, Moki, scrolling through social media, watching football, and traveling.

Resources mentioned in this episode:

  • Identifying Your Core Values (exercise outline): https://www.actdental.com/hubfs/Identify%20Your%20Practices%20Core%20Values.pdf
  • BPA tool on how to bring core values alive:
  • https://www.actdental.com/free-resources/how-to-bring-your-core-values-alive
  • Right Person, Right Seat scorecard:
  • https://www.actdental.com/blog/2-key-tools-for-accountability-success

More Helpful Links for a Better Practice & a Better Life:

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About the Podcast

The Best Practices Show with Kirk Behrendt
Elevate Your Dental Practice: Insights & Strategies from Industry Leaders
Welcome to The Best Practices Show, hosted by Kirk Behrendt, founder of ACT Dental (https://www.actdental.com/) and a leader in dental practice coaching. This podcast is your gateway to discovering the hidden gems and tactics used by the most successful dental practices worldwide.

At ACT Dental, we have meticulously curated strategies that have consistently proven effective in elevating dental practices. Our podcast, The Best Practices Show, extends our commitment to sharing this wealth of knowledge. Each episode features interviews with renowned dental professionals and industry leaders who have made significant strides in their practices. They share their experiences, insights, and the challenges they've overcome, offering a unique perspective that you won't find anywhere else.

Why should you listen to The Best Practices Show? Whether you're a seasoned dentist, a new practice owner, or somewhere in between, this podcast is tailored to inspire and educate. Our goal is not just to provide you with information but to transform the way you think about and run your dental practice. We delve into topics ranging from advanced clinical techniques and practice management to leadership skills and personal growth.

Kirk Behrendt, a respected figure in the dental community, brings his vast experience and infectious enthusiasm to each episode, making complex topics both understandable and engaging. As the CEO of ACT Dental, Kirk has helped countless dental practices thrive by focusing on holistic development - professionally, personally, and within their community.

Our commitment to authenticity and practical advice sets The Best Practices Show apart. We don't just talk about theories; we dive into real-life applications you can implement immediately in your practice. Our community-centric approach means we're always listening to our audience and constantly evolving our content to meet your needs.

In addition to the invaluable insights from our guests, we also provide access to exclusive resources available through ACT Dental. These resources complement the podcast topics and give you a more comprehensive understanding and practical tools to apply in your practice.

By subscribing to The Best Practices Show, you're not just gaining access to a podcast; you're joining a community of like-minded professionals committed to excellence in dentistry.

So, are you ready to transform your practice and be the best version of yourself? Join us on this journey, and let's grow together. Hit subscribe and never miss an episode of The Best Practices Show – where we uncover the secrets to the success of the world's best dental practices, one episode at a time.

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Kirk Behrendt