Episode 814

798: More Patients or Higher APV? The One Metric You Must Focus on for Real Growth – Dr. Barrett Straub

Published on: 16th October, 2024

798: More Patients or Higher APV? The One Metric You Must Focus on for Real Growth – Dr. Barrett Straub

You need patients to run your practice. But more isn't always better! To help you understand what makes patients valuable for your business, Kirk Behrendt brings back Dr. Barrett Straub, ACT’s CEO, to explain annual patient value and the six steps to steadily increase it for a more profitable practice. Sometimes, less is more! To learn more about this magic KPI for growth, listen to Episode 798 of The Best Practices Show!

Learn More About Dr. Straub:

More Helpful Links for a Better Practice & a Better Life:

Episode Resources:

Main Takeaways:

  • Do more dentistry per visit for efficiency.
  • Track how much you're diagnosing and selling.
  • Get patients involved by taking time for a consultation.
  • You can't afford not to collect 100% of what you're owed.
  • Create a system to schedule your unscheduled treatment.
  • Add procedures you're qualified and skilled to do onto your menu.
  • Some patients can be seen more frequently than every six months.
  • Keep patients tethered to the practice, even with easy appointments.

Snippets:

0:00 Introduction.

1:16 Annual patient value, explained.

10:17 Grow your communication skills and confidence.

12:05 Collect 100%.

14:00 Do more per visit.

17:18 Track how much you diagnose and sell.

21:02 Add more procedures to your menu.

23:34 Schedule unscheduled treatment.

25:36 Don't let patients leave without their next appointment.

29:08 Good versus “not that bad”.

31:15 Get patients involved.

34:54 Final thoughts.

Dr. Barrett Straub Bio:

Dr. Barrett Straub practices general and sedation dentistry in Port Washington, Wisconsin. He has worked hard to develop his practice into a top-performing, fee-for-service practice that focuses on improving the lives of patients through dentistry.

A graduate of Marquette Dental School, Dr. Straub’s advanced training and CE includes work at the Spear Institute, LVI, DOCS, and as a member of the Milwaukee Study Club. He is a past member of the Wisconsin Dental Association Board of Trustees and was awarded the Marquette Dental School 2017 Young Alumnus of the Year. As a former ACT coaching client that experienced first-hand the transformation that coaching can provide, he is passionate about helping other dentists create the practice they’ve always wanted.

Dr. Straub loves to hunt, golf, and spend winter on the ice, curling. He is married to Katie, with two daughters, Abby and Elizabeth.

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About the Podcast

The Best Practices Show with Kirk Behrendt
Elevate Your Dental Practice: Insights & Strategies from Industry Leaders
Welcome to The Best Practices Show, hosted by Kirk Behrendt, founder of ACT Dental (https://www.actdental.com/) and a leader in dental practice coaching. This podcast is your gateway to discovering the hidden gems and tactics used by the most successful dental practices worldwide.

At ACT Dental, we have meticulously curated strategies that have consistently proven effective in elevating dental practices. Our podcast, The Best Practices Show, extends our commitment to sharing this wealth of knowledge. Each episode features interviews with renowned dental professionals and industry leaders who have made significant strides in their practices. They share their experiences, insights, and the challenges they've overcome, offering a unique perspective that you won't find anywhere else.

Why should you listen to The Best Practices Show? Whether you're a seasoned dentist, a new practice owner, or somewhere in between, this podcast is tailored to inspire and educate. Our goal is not just to provide you with information but to transform the way you think about and run your dental practice. We delve into topics ranging from advanced clinical techniques and practice management to leadership skills and personal growth.

Kirk Behrendt, a respected figure in the dental community, brings his vast experience and infectious enthusiasm to each episode, making complex topics both understandable and engaging. As the CEO of ACT Dental, Kirk has helped countless dental practices thrive by focusing on holistic development - professionally, personally, and within their community.

Our commitment to authenticity and practical advice sets The Best Practices Show apart. We don't just talk about theories; we dive into real-life applications you can implement immediately in your practice. Our community-centric approach means we're always listening to our audience and constantly evolving our content to meet your needs.

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Kirk Behrendt