Episode 228
228: The Hidden Ingredient to Doing More Dentistry - Dr. Mark Hyman
The Hidden Ingredient to Doing More Dentistry
Episode #228 with Dr. Mark Hyman
Today’s Episode:
Dr. Mark Hyman is here to talk about the secret of getting more dentistry into your practice. There is so much education about the science of dentistry. Today, we are going to focus on the soft skills that don’t often get talked about. Mark now teaches at the UNC School of Dentistry. The same school that he once quit. Until a wise advisor told him to give it another chance because being a dentist is nothing like being a dental student.
He ended up graduating in three years and volunteering in Israel where he met his wife. He bought and revived a stalled practice, and now he spends his time speaking and lecturing to share his vast years of knowledge and lessons learned. Today, we talk about the hidden ingredient of relationships with your team and patients. The important secret ingredient that really makes a practice work. We also talk about the limitless joy of owning your own practice and building your own dream team.
Show Notes
[02:37] Dr. Mark Hyman was born and raised in North Carolina, he now teaches at the UNC School of Dentistry the same school that he once quit.
[03:45] He ended up graduating dental school in 3 years. He volunteered in Israel and that's where he met his wife. He revived a stalling practice with some help from inspirational speakers. When he left the practice it had 17 employees.
[04:38] He now teaches and lectures. He's earned that right, because he's made every mistake in the book.
[06:51] There is still unlimited opportunity for private practice dentist relationships. It's not easy, but it's important.
[08:26] You're actually not competing against other dentists. You're competing against flat screen TVs and trips to Disneyland. If you slow down and use some of the great Innovations in dentistry, you will have more work than you know what to do with.
[10:10] You can pay for anything if you cut it up into small pieces.
[11:09] You can break it down into how many Starbucks a family is willing to forgo to be healthy.
[12:15] You need to communicate and slow down and get into a relationship with your patient and actually find out what they want for their teeth and their smile. Do this instead of running around from room to room.
[12:28] Everything changes when you stop telling people what they need and instead listen to what they want.
[14:42] Hire bright men and women and get out of their way. Shine up those diamonds in the rough.
[18:47] Get your team personally invested in your potential new hires.
[24:23] Making an impact in people's lives is the most important thing.
[25:28] Morning huddles, planning, and the process are so important. Life happens, and you have to learn to flex.
[28:00] Profit sharing is important for team members. People who stick with you and work hard get rewarded.
[29:18] The answer is yes what's your question? That's the type of team to have.
[30:02] Be a caring citizen in your community. Be a prominent citizen not the cheapest dentist. Don't join in the race to the bottom. Have an immaculate office and have relationship time.
[32:23] Mark loves meeting new patients and wants to figure out how to help them. He also wants the team to be like a family.
[33:48] On Friday, Mark is having a master class on how to get a patient to say yes. The ultimate patient experience. This starts from the first call and all of the steps that get to yes.
[37:16] Work through the 10 questions and listen.
[38:32] Mark has spent 32 years improving his practice experience.
[40:05] Mark shares his advice for young dentists.
Links and Resources:
